• Nobody Goes There Anymore, It’s Too Crowded

    Posted by on April 4th, 2011 · Comments (19)

    Tracy Ringolsby the other day wrote about the recent failures around the Cleveland Indians -

    And to think, for a seven-year stretch from 1995-2001, the Indians were what other teams wanted to be. They were a homegrown champion. Six times, they advanced to the postseason. They surpassed three million fans in a season six times. In 1995, they won their first AL pennant in 41 years.

    The fans responded. The Indians set what was then a major league record with 455 consecutive sellouts from June 12, 1995, to April 4, 2001. The ticket demand was so strong that in three of those seasons, the Indians sold every available ticket before Opening Day.

    Now look at them.

    Related, Andy at B-R.com also mentioned the issue the Tribe has now getting fans to come out to the ballpark.

    Could we ever see a day in Yankeeland where the team doesn’t draw like it’s been doing lately? Well, of course, it’s a different market and a different revenue situation in New York. But, look at the lowest crowds, to date, in the “new” Yankee Stadium:

    Rk	Gm#	Date		Opp	Attendance
    2011	3	Sunday Apr 3	DET	40574
    2011	2	Saturday Apr 2	DET	41462
    2010	25	Monday May 3	BAL	41571
    2009	14	Tuesday Apr 21	OAK	42065
    2010	10	Friday Apr 16	TEX	42145
    2010	8	Wednsday Apr 14	LAA	42372
    2009	27	Wednsday May 6	TBR	42585
    2009	39	Tuesday May 19	BAL	42838
    2010	52	Tuesday Jun 1	BAL	43059
    2009	13	Sunday Apr 19	CLE	43068
    2009	38	Monday May 18	MIN	43244
    2010	26	Tuesday May 4	BAL	43260
    2010	40	Wednsday May 19	TBR	43283
    2009	15	Wednsday Apr 22	OAK	43342
    2009	41	Thursday May 21	BAL	43342
    2009	22	Thursday Apr 30	LAA	43388
    2010	27	Wednsday May 5	BAL	43425
    2009	28	Thursday May 7	TBR	43769
    2009	35	Friday May 15	MIN	43856
    2009	40	Wednsday May 20	BAL	43903
    2009	52	Tuesday Jun 2	TEX	43948
    2009	23	Friday May 1	LAA	44058
    2010	12	Sunday Apr 18	TEX	44121
    2010	140	Wednsday Sep 8	BAL	44163
    2009	95	Thursday Jul 23	OAK	44206
    2009	53	Wednsday Jun 3	TEX	44452
    2010	53	Wednsday Jun 2	BAL	44465
    2010	132	Tuesday Aug 31	OAK	44575
    2010	48	Friday May 28	CLE	44634
    2010	134	Thursday Sep 2	OAK	44644
    2009	145	Monday Sep 14	LAA	44701
    2009	57	Monday Jun 8	TBR	44706
    2010	9	Thursday Apr 15	LAA	44722
    2010	135	Friday Sep 3	TOR	44739
    2010	22	Friday Apr 30	CHW	44783
    2009	158	Tuesday Sep 29	KCR	44794
    2009	37	Sunday May 17	MIN	44804
    2009	64	Tuesday Jun 16	WSN	44873
    2010	54	Thursday Jun 3	BAL	44927
    2010	11	Saturday Apr 17	TEX	44963
    2009	24	Saturday May 2	LAA	44970
    2010	51	Monday May 31	CLE	44976
    2009	11	Friday Apr 17	CLE	45101
    2009	66	Thursday Jun 18	WSN	45143
    2009	12	Saturday Apr 18	CLE	45167
    2010	35	Friday May 14	MIN	45195
    2010	133	Wednsday Sep 1	OAK	45222
    2010	23	Saturday May 1	CHW	45265
    2009	77	Wednsday Jul 1	SEA	45285

    The top of the list is two of the first three games the Yankees have played this season. Is this the start of a trend?

    This asks the man who spent $10 for a hot chocolate yesterday, for his son, at Yankee Stadium…

    Comments on Nobody Goes There Anymore, It’s Too Crowded

    1. MJ Recanati
      April 4th, 2011 | 2:53 pm

      Steve, has anyone ever called you alarmist?

      If the Yankees are drawing over 3.5M (and as many as 4M) fans per season, it means that for every 40,000 record-low game, they’re also packing the place in from mid-June to September when students are out of school, families take vacation days, tourists come to town, etc.

      There seems to be not one single thing in the Yankee-related world in which you don’t see some sort of dark cloud or ominous sign.

    2. April 4th, 2011 | 3:09 pm

      @ MJ Recanati:
      Don’t get me wrong – I know the Yankees already sold 3 million tickets for 2011. They’re not hurting, by far.

      But, then again, in the late 90′s, you could not get an Indians ticket easily too.

      Times change.

      Maybe, someday, around 2016, the Yankees won’t draw like they do now…MAYBE. That’s the question. Just a question. Not a prediction.

    3. MJ Recanati
      April 4th, 2011 | 4:08 pm

      @ Steve Lombardi:
      Steinbrenner was a meddling bully but he cared about his team and plowed all the money his team made right back into the product. Larry Dolan, Cleveland’s owner as of 2000, has spit on fans in Cleveland enough times that they’re right not to come out to the ballpark anymore.

      Yankee fans will continue to come out to the park as long as the team continues to give fans a world-class experience.

    4. redbug
      April 4th, 2011 | 5:04 pm

      @ MJ Recanati:

      Of course, having to pay $10 for a hot chocolate doesn’t endear a fan. George may’ve spent money on the team but he (and his family) sure charge the fans for the pleasure of seeing them.

    5. Raf
      April 4th, 2011 | 5:40 pm

      Steve Lombardi wrote:

      Well, of course, it’s a different market and a different revenue situation in New York.

      Which is why we probably won’t see things as bad as they are/were in Cleveland. In 1990, finishing in last place, the Yanks drew 2M people. A year later, they drew 1.9.

    6. 77yankees
      April 4th, 2011 | 7:33 pm

      Well, the same thing has happened with the former Sky Dome and Camden Yards, though not have contending teams has a lot to do with that too.

    7. MJ Recanati
      April 5th, 2011 | 9:57 am

      77yankees wrote:

      not have contending teams has a lot to do with that too.

      That’s the common theme among the Blue Jays, Orioles and Indians. No one wants to go to the ballpark to see a loser for 10-15 straight years (as has been the case in Toronto and Baltimore).

      The Indians were in the ALCS in 2007 but their fans have checked out because they traded CC Sabathia, Victor Martinez and Cliff Lee in the span of a calendar year and got back turd sandwiches in each deal. They’re tired of being told they have to rebuild every few years when the team could’ve clearly done better. Spending all that money on a DH (Travis Hafner) cost the team the ability to extend at least one of their All-Stars at a valuable position.

    8. MJ Recanati
      April 5th, 2011 | 9:59 am

      redbug wrote:

      Of course, having to pay $10 for a hot chocolate doesn’t endear a fan. George may’ve spent money on the team but he (and his family) sure charge the fans for the pleasure of seeing them.

      No one has to pay $10 for a hot chocolate if they don’t want to. Prices aren’t arbitrarily set to gouge all patrons, they’re set according to the price elasticity that Yankee fans have for concessions. At some Price X, Yankee fans will no longer consume hot chocolate and the price will be reduced accordingly. Clearly we’ve not yet reached that price.

    9. April 5th, 2011 | 10:53 am

      MJ Recanati wrote:

      No one has to pay $10 for a hot chocolate if they don’t want to.

      When you’re at Yankee Stadium in April, and the RealFeel temp is around 45 degrees, and you’ve been sitting in the shade for 3 hours, with the wind whipping in your face, and your 7-year old son says to you, as the hot chocolate vendor walks by, “Dad, can I have a hot chocolate?,” trust me, you HAVE to spend $10 on a hot chocolate at that moment. You have no choice.

      Granted, in my case, the vendor had a sense of humor. I didn’t see his button. So, when he handed me the hot chocolate, he said “That will be $98.” I laughed and then he said “It’s really just ten.” Even he knew it was obscene to charge that price and that it needed an icebreaker.

      And, FWIW, according to my son, it was a really good hot chocolate. (I wouldn’t know, never touch the stuff – even when I was a kid.)

    10. MJ Recanati
      April 5th, 2011 | 11:35 am

      Steve Lombardi wrote:

      When you’re at Yankee Stadium in April, and the RealFeel temp is around 45 degrees, and you’ve been sitting in the shade for 3 hours, with the wind whipping in your face, and your 7-year old son says to you, as the hot chocolate vendor walks by, “Dad, can I have a hot chocolate?,” trust me, you HAVE to spend $10 on a hot chocolate at that moment. You have no choice.

      You still have a choice. I appreciate the spirit in which this comment was made and I understand — even without children of my own — that when your kid asks you for something, you feel compelled to do it (especially if it’ll enhance his Stadium experience on a cold day) but you still have a choice to go to the food court and ask someone for a cup of hot water instead.

      It doesn’t matter if we think $10 is a lot for a cup of hot chocolate or that you can get the same product from the bodega across the street for $1.25. The Yankees set their concessions at a price that they know patrons will agree to pay because historical data and spending patters tell them so. They didn’t say “let’s pick a number that’ll really fuck people over.” If they had done that, we’d be talking about $100 cups of hot chocolate. And then no one would buy at that price and they’d have to readjust…

    11. Greg H.
      April 5th, 2011 | 1:55 pm

      MJ Recanati wrote:

      You still have a choice. I appreciate the spirit in which this comment was made and I understand — even without children of my own — that when your kid asks you for something, you feel compelled to do it (especially if it’ll enhance his Stadium experience on a cold day) but you still have a choice to go to the food court and ask someone for a cup of hot water instead.

      Key words here being “without children of my own.” Dude, no disrespect, but the only thing colder than the weather would be you, saying to your 7 year old, freezing his little keester off, “C’mon son, let’s go get a Hot Water. That’ll warm you right up.”

      BYO Swiss Miss – that’s the only choice. It makes the Hot Water go down a little easier.

    12. MJ Recanati
      April 5th, 2011 | 2:33 pm

      @ Greg H.:
      Of course you’d buy your 7-year-old a cup of hot chocolate on a cold day (or on a hot day if he was pissing and moaning about it and that’s what it would take for a bit of peace and quiet). I’m not saying you wouldn’t.

      All I’m saying — and I can’t believe I have to repeat myself a half-dozen times here — is that prices are set because customers are willing to pay those prices. For the people that say the Yankees are gouging their customers, they’re not. If you don’t want to buy something, don’t buy it. If enough people don’t want to buy something, prices will either come down or that item will no longer be sold because it’s not profitable.

    13. 77yankees
      April 5th, 2011 | 7:18 pm

      And once it gets into the summer, it’s the exact inverse. In July 1998 I got a free ticket from my boss a half hour before game time – loge about 10 feet from Steinbrenner’s box.

      Problem was I was extremely low on cash on one of those 90 degree muggy July evenings – not exactly conducive to sitting in a dress shirt and slacks with no A/C. I was able to “splurge” for a 20 ounce Coke and get through for 5 innings before I just had to split.

    14. Raf
      April 5th, 2011 | 7:23 pm

      Steve Lombardi wrote:
      I wouldn’t know, never touch the stuff – even when I was a kid.

      You don’t like hot chocolate?

      Greg H. wrote:

      Dude, no disrespect, but the only thing colder than the weather would be you, saying to your 7 year old, freezing his little keester off, “C’mon son, let’s go get a Hot Water. That’ll warm you right up.”

      Suffering builds character. Give him a rant about how things used to be during the good ol days :p

      :D

    15. April 5th, 2011 | 9:21 pm

      A new low…

      For the third-straight game, the Yankees set the new Yankee Stadium’s low-attendance mark last night, with an announced crowd of 40,331. (Last night’s game and Sunday’s game were the first at the new ballpark with an attendance below 41,000.)

      http://nymag.com/daily/sports/2011/04/a_record-low_crowd_watched_the.html

    16. Raf
      April 5th, 2011 | 9:38 pm

      Maybe that explains the moves Girardi made tonight?

    17. April 5th, 2011 | 9:41 pm

      New low, tonight, Tuesday: Att: 40,267.

      http://newyork.yankees.mlb.com/news/boxscore.jsp?gid=2011_04_05_minmlb_nyamlb_1

      How soon until we see 39,000 for the first time?

    18. Raf
      April 5th, 2011 | 9:53 pm

      The article you linked mentions that attendance is down around the league, so it wouldn’t surprise me to see 39K.

    19. MJ Recanati
      April 6th, 2011 | 7:49 am

      Steve Lombardi wrote:

      How soon until we see 39,000 for the first time?

      Does it really matter?

    Leave a reply

    You must be logged in to post a comment.