Ty Hensley, 1st Round Draft Pick, New York Yankees Recommends: “Big League Nutrition”!
Posted by Steve L. on January 15th, 2013 · Comments (9)
Yup, there he is, all the way at the bottom of the page.
Yup, there he is, all the way at the bottom of the page.
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I guess that’s good that people are looking at nutrition in baseball although I find it somewhat silly that one of the aspects of nutrition they tackle is counseling on healthier options at Taco Bell or Wendy’s. How about not partnering with those kinds of restaurants at all?
Worse, look at the sample page on the website. Seems the book is more about beating tests.
If you eat clean and natural, you don’t have to worry about tests.
@ MJ Recanati:
It’s all about the sponsors. Also, the reality is that these types of restaurants are what you’re going to find around the ballpark, be it professional or amateur or even on roadtrips.
Raf wrote:
Probably true.
That being said, I’ve never understood why MLB teams don’t pony up with a “healthier” option like Subway to be the official caterer of their farm system. If MLB teams want to have healthy prospects, they should steer them away from McDonald’s as much as possible. If the team can make a buck by selling this sponsorship to Subway or Muscle Maker Grill or some other healthier national food chain, it’s a win-win.
Between the minor league per diem being crap, and the pre and post-game spreads being crap in the minors, it’s amazing that any of these guys can keep their body fat % under 12 without some other form of help.
MLB really needs to feed the kids better.
@ Steve L.:
Agree completely. And, as I said, there’s an avenue for teams to make money while doing it too.
@ MJ Recanati:
@ Steve L.:
MLB isn’t really interested in the minors. MLBPA isn’t particularly interested in them either. And there isn’t enough money to go around for them to unionize. So they’ll be stuck in their apprenticeship until they make the majors or give up.
Maybe Hensley can get CC to look into it.
On the other hand: David Wells, Rick Reuschel, Mickey Lolich, Jerry Koosman, etc.
Raf wrote:
The issue isn’t whether MLB cares about MiLB, it’s simply a matter of properly investing in your product. Owners fought to change the CBA in order to squeeze greater value out of minor league ballplayers by diminishing their leverage in post-draft contract negotiations. If the owners want another way to improve the ROI on minor leaguers, it’s by getting someone like Subway to pay $30M in sponsorship to be the official sandwich partner of the New York Yankees (for example). Part of that deal will include Subway restaurants catering all of the Yankees home clubhouses in the minor leagues (Staten Island, Tampa, Charleston, Trenton, Scranton). Doesn’t have to be anything fancy, just enough of the lower-calorie/lower-fat sandwiches on the menu to feed the players before and after games. The cost to Subway would be minimal and they’d get to trot out their logos in all of those stadiums, and could negotiate point-of-sale stands/stalls there too. For Subway, they get access to a great brand like the Yanks. For the Yanks, they get a revenue stream from the sponsorship sale and partner with a nationally-respected brand and get to know that their players are eating turkey sandwiches instead of artery-clogging Whoppers. One of the best ways to keep their players healthy and productive on the field is to make sure they’re not eating garbage.