• Courts: Yankees Hold Rights To Name “Evil Empire”

    Posted by on February 22nd, 2013 · Comments (3)

    Via Law 360

    The New York Yankees hold the rights to the phrase “Evil Empire,” the nickname used by their detractors, and can prevent another company from registering the name as a trademark, a U.S. Patent and Trademark Office panel ruled recently.

    In a Feb. 8 decision, the Trademark Trial and Appeal Board held that Evil Enterprises Inc. couldn’t register a trademark on the phrase “Baseball’s Evil Empire” for use on apparel featuring the Yankees logo adorned with a devil and pitchfork.

    I still don’t know why the Yankees take pride in this handle that Larry Lucchino pinned on them? Who wants to be “evil”?

    Comments on Courts: Yankees Hold Rights To Name “Evil Empire”

    1. dan_nemet
      February 22nd, 2013 | 12:48 pm

      I actually think it’s the opposite – the Yankees want to stop other people from using “Evil Empire” in connection with the Yankees. I doubt they want to use it themselves.

    2. Raf
      February 23rd, 2013 | 10:43 am

      “Evil” is used in this context much like “hero” is used in sports, meaning that people use the words, but it doesn’t mean what they think it means…

      Inconceivable, I know 😀

      It was a slam by Lucchino that was turned on its head. The Yanks have played up the “Evil Empire” angle, as anyone who has listened to the Yankees lineups being announced can attest 🙂

    3. Ricketson
      February 23rd, 2013 | 9:14 pm

      ‘Who wants to be “evil”?’ That depends on who is using the term, and under what circumstances…

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